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The Center on Alcohol Marketing and Youth

CAMY Tools

Consumer Costs and Job Impacts from State Alcohol Tax Increases New!


An interactive web tool that identifies consumer costs and job impacts from alcohol tax increases by state


Preemption Web Tool: What Can Your Community Do About Alcohol Outlets?

Alcohol Preemption Tool


Marketing Gallery





Television and Magazine Advertisements
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In the

View press clippings from the Center on Alcohol Marketing and Youth.

Brochures and Infographics

Color Summary Brochures
View and print full-color CAMY summary brochuresView Brochures

Infographic: Girls, Women and Alcohol
View and print the latest CAMY full-color infographic


Selection of Branded Alcoholic Beverages by Underage Drinkers New!
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Flavored Alcoholic Beverage Use, Risky Drinking Behaviors and Adverse Outcomes Among Underage Drinkers: Results from the ABRAND Study 
READ THE REPORTThe Relationship Between Brand-Specific Alcohol Advertising on Television and Brand-Specific Consumption Among Underage Youth 
READ THE REPORTYouth Alcohol Brand Consumption and Exposure to Brand Advertising in Magazines
Read the ReportBeverage- and Brand-Specific Binge Alcohol Consumption among Underage Youth in the US
Read the ReportDifferences in Alcohol Brand Consumption between Underage Youth and Adults - United States, 2012
Read the ReportRegulating Alcohol Advertising: Content Analysis of the Adequacy of Federal and Self-Regulation of Magazine Advertisements, 2008-2010
Read the ReportYouth Exposure to Alcohol Advertising on Television - 25 Markets, United States, 2010
Complete Data TablesREAD THE REPORTUsing Public Health and Community
Partnerships to Reduce Density of Alcohol Outlets

Read the ReportBrand-Specific Consumption of Alcohol Among Underage Youth in the United States
READ THE REPORTExposure of African-American Youth to Alcohol Advertising, 2008 and 2009READ THE REPORTState Laws to Reduce the Impact of Alcohol Marketing on Youth: Current Status and Model Policies
Read the reportYouth Exposure to Alcohol Product Advertising on Local Radio in 75 U.S. Markets, 2009
Read the reportYouth Exposure to Alcohol Advertising on Television, 2001-2009Read the ReporT

Press Releases

April 20, 2015 New!
Underage Drinkers Most Influenced by Alcohol Marketing More Likely to Report Risky Drinking Behaviors
February 25, 2015
Young Flavored Alcohol Beverage Drinkers Who Only Consume Supersized Versions at Increased Risk of Negative Outcomes

July 29, 2014
Brand-Specific Television Alcohol Ads a Significant Predictor of Brand Consumption Among Underage Youth
Underage Drinkers Heavily Exposed to Magazine Ads for Alcohol Brands They Consume
Binge Drinking Among Youth Concentrated Among a Small Number of Alcohol Brands; Vodka Often Binge Drink of Choice
READ THE RELEASEMarch 20, 2014
Underage Youth and Adults Differ in their Brand Preferences

Fact Sheets

Alcohol Advertising and Promotion
The Surgeon General's Call to Action To Prevent and Reduce Underage Drinking
VIEW THE FACT SHEEtExcerpts from Prevalence of Underage DrinkingView the Fact sheetAlcohol Advertising and Youth
View the Fact sheet

CAMY Washington Update

CAMY Statement on Powdered Alcohol New!

CAMY Statement on the Alcohol Industry’s Digital Guiding Principles
View the statementFTC Orders Alcoholic Beverage Manufacturers to Provide Data for Agency's Fourth Major Study on Alcohol Advertising
View the statementCAMY Statement on FTC's Plans to Study Alcohol Industry's Voluntary Marketing GuidelinesView the statementCAMY Statement on Action by the FDA to Issue Warnings to Manufacturers of Alcoholic Energy DrinksView the Statement

Pediatricians Call for Restrictions on Alcohol Marketing
View the StatementCAMY Statement on FDA Decision to Investigate Caffeinated Alcoholic Beverages
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CDC Funds the Center on Alcohol Marketing and Youth at the Johns Hopkins Bloomberg School of Public Health.
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FTC Commissioner Calls for Stronger Standards to Shield Youth from Alcohol Advertising
View the statementBeam Global Spirits & Wine Tightens Marketing Standards
Beam's Statement of Voluntary Principles has stronger marketing standards than Distilled Spirits Council of the United States (DISCUS) and Wine Institute.
View the Beam Voluntary PrinciplesView CAMY Press ReleaseWashington Update Archive


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